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Camper Recruitment & Retention Playbook Paperback – November 23, 2023
Purchase options and add-ons
Discover the ultimate guide to effectively marketing your summer camp to families, written by two seasoned marketing and communications consultants specializing in the summer camp industry. In this comprehensive guide, you'll learn a simple-to-follow system to revolutionize how you attract and engage with families, ensuring your camp's success and growth.
Inside this book, you'll uncover:
- A step-by-step monthly marketing plan tailored for summer camps
- Powerful communication strategies to connect with parents and campers
- Insights into the summer camp industry and the unique needs of families
- Tips for leveraging digital tools to save yourself time and promote your camp
- And much more!
Take advantage of the opportunity to transform your summer camp's marketing strategy and secure its future success. Get your copy of this essential guide today and start making a lasting impact on families and campers alike!
- Print length58 pages
- LanguageEnglish
- Publication dateNovember 23, 2023
- Dimensions8.5 x 0.14 x 11 inches
- ISBN-101738132307
- ISBN-13978-1738132300
Discover the latest buzz-worthy books, from mysteries and romance to humor and nonfiction. Explore more
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Product details
- Publisher : Walking Maverick Inc. (November 23, 2023)
- Language : English
- Paperback : 58 pages
- ISBN-10 : 1738132307
- ISBN-13 : 978-1738132300
- Item Weight : 7.4 ounces
- Dimensions : 8.5 x 0.14 x 11 inches
- Best Sellers Rank: #1,164,772 in Books (See Top 100 in Books)
- #815 in Customer Relations (Books)
- #859 in Marketing & Consumer Behavior
- #11,529 in Education Workbooks (Books)
- Customer Reviews:
Customer reviews
- 5 star4 star3 star2 star1 star5 star76%12%0%12%0%76%
- 5 star4 star3 star2 star1 star4 star76%12%0%12%0%12%
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- 5 star4 star3 star2 star1 star1 star76%12%0%12%0%0%
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Learn more how customers reviews work on AmazonCustomers say
Customers find the book helpful with practical ideas and sample tools for summer camp marketing. They describe it as an easy guide to marketing that is a gift to the camp community.
AI-generated from the text of customer reviews
Customers find the book helpful with practical ideas and sample tools.
"...The real, practical ideas and sample tools are a gift to the camp community. Why are you still reading this? Add to cart!" Read more
"...It has a lot of helpful tools that I really appreciate...." Read more
"...Great resource filled with prompts, helps, and ideas 💡. Travis and Joanna hit it out of the park with this one! It’s not just for Mondays anymore!..." Read more
Customers find the book's marketing ideas and sample tools helpful for summer camp marketing. They say it provides a clear guide to marketing for camps, with practical tips and tools that are beneficial to the community.
"...The real, practical ideas and sample tools are a gift to the camp community. Why are you still reading this? Add to cart!" Read more
"Summer Camp marketing is unique, sure the principles of marketing apply, but the execution is tricky to say the least. When do you email?..." Read more
"Easy Guide to Camp Marketing..." Read more
Top reviews from the United States
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- Reviewed in the United States on January 29, 2024I hear many, many camp directors ask for a simple step by step guide to what they should be sending families and prospects over the course of the year. Travis and Joanna's guide does the work for you. I would recommend all camp professionals snag a copy. For busy camp professionals, this takes away a lot of the guess work. It's like getting content from multiple conference sessions all in one book with way less cost - no hotels, car rentals, conference registration fees, etc....
Highly recommend you look at their plans through a staffing lense as well - many of their ideas can be applied to staff engagement and recruiting with small tweaks.
- Reviewed in the United States on January 16, 2024This is an incredible resource put together by some of the sharpest minds in camping. Travis and Joanna get it. They get the pressure of marketing camp in the current world and the realities of time and resource shortages. This book allows you to scale your efforts to what can work for you and your camp.
The real, practical ideas and sample tools are a gift to the camp community. Why are you still reading this? Add to cart!
- Reviewed in the United States on January 9, 2024Summer Camp marketing is unique, sure the principles of marketing apply, but the execution is tricky to say the least. When do you email? How much communication is too much? Etc.
This book does a great job of laying out exactly what to do and when to do it. It’s give plenty of ideas for how to improve reach and grow your program. Ignore at your own peril.
- Reviewed in the United States on February 10, 2025I purchased this book as a material for an online marketing course Travis and Joanna are teaching. It has a lot of helpful tools that I really appreciate. I left four stars because it is a lot of information for someone who can only spend 15% of their time on marketing because of the many other things I juggle as a camp director. However, if your sole job was marketing, this would be a really great tool for you!
- Reviewed in the United States on December 11, 2023Everything you need to put together your marketing plan for your camp for the year and a great price! Great resource filled with prompts, helps, and ideas 💡. Travis and Joanna hit it out of the park with this one! It’s not just for Mondays anymore!
- Reviewed in the United States on December 26, 2023People who run non-profit and private summer camps are busy, and one of the many impressive things about this wonderfully useful book is that is guides you step-by-step, month by month, with precise and simple moves that are practical, effective, and can be achieved in bite-size pieces so it is not overwhelming. And if you believe that "success is in the details" (I sure do), then you'll be really impressed with the creative touches and suggestions that are here on every page. The biggest plus is the way this content is presented--it's concise and it is presented with great graphics and visuals to make it easy to understand and remember. Highly recommended!