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Getting paid to create

LIVE Gifting

Did you know that you can get rewards when hosting a TikTok LIVE? In this post, we will help you understand what LIVE Gifts are and how they work — for both you and your viewers.

What Is LIVE Gifting?

If you have the LIVE Gifts feature active, viewers can send you Gifts when you go LIVE. Gifts are a fun way viewers can show they like your content, express their personality with unique or specialized reactions, and interact with the content they enjoy.

How You Can Receive LIVE Gifts

Go LIVE as you usually would, and when a viewer sends you a Gift, you will see it on your LIVE session. As you see Gifts appear, you should consider thanking your viewers! At the end of the LIVE, you will be able to see the total number of Gifters in your LIVE summary.

Diamonds

You can also collect Diamonds if LIVE Gifts is active on your TikTok account.

TikTok awards Diamonds as rewards to users based on a number of factors related to the quality and popularity of your content and your contributions to the TikTok platform. Diamonds can be used by TikTok as a factor in determining how much money you can earn from TikTok.

Gifts from viewers is one key factor in determining the popularity of your content and your contributions to the TikTok platform.

If you accrue Diamonds and you have registered for an account with an approved payment service provider and connected that to your TikTok account, then you may be eligible to receive rewards based on the value of your contributions to the TikTok platform.

You can see the number of Diamonds you have collected and an estimated reward amount (if you’re eligible to receive your rewards) in your Settings in the “Balance” tab. TikTok’s Rewards Policy applies to TikTok Rewards, including Diamonds.

How Viewers Can Gift

Viewers who are 18 years or older can show appreciation by sending Gifts.

First, viewers can purchase Coins, which are found in profile Settings within the “Balance” tab. Then, they can select the “Recharge” icon to view the Coin options.

After purchasing, these Coins can then be used to activate Gifts. These are displayed in your LIVE room as stickers and animations that come in a fun and unique variety. Different types of Gifts may require different amounts of Coins. The Virtual Items Policy applies to the collection and use of Coins and Rewards.

Once viewers have enough Coins to activate a Gift, they can go into the LIVE and open the gift panel. They’ll hit “send” on the Gift and it will appear in the LIVE session.

If a viewer hasn’t pre-purchased Coins before the LIVE starts, they can also activate a Gift during the LIVE by clicking on the Gift icon at the bottom of the screen and following the prompts.

Best Practices for Gifting

Gifting is an amazing way for viewers to express themselves and show their appreciation for the content they love. While we encourage all eligible creators to participate in Gifting, we also want to ensure the feature is being used in an appropriate manner.

Show your appreciation for Gifts that you do receive with messages to your audience. Avoid making promises in exchange for something from your audience, like “follow for follow,” “Send Gifts and I’ll give you a shoutout,” or “Share this LIVE and I’ll follow.” Remember, your ability to go LIVE may be suspended if you violate our Community Guidelines.

Tag us to share what you learned from the #CreatorPortal.

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