SheSpeaks Influencer Application & Rate Request: Melissa & Doug Blockables at Walmart

SheSpeaks has an exciting opportunity with Melissa & Doug at Walmart. The goal of this campaign is to create high-quality and and informative content that inspires shoppers to purchase the NEW blockables line of Melissa & Doug toys for young kids at Walmart!

Please answer the questions below and provide us with your rate. We’re looking for parent/family influencers with children ages 2-7 who shop at and post frequently about Walmart, with between 20K-99K followers on Instagram and TikTok. If this describes you, please fill out the form below to be considered for this campaign.

Link to Featured Products

Deliverables:
1 (one) Instagram Reel + Cover Image
1 (one) Instagram Story Set (3 frames)
OR
1 (one) TikTok Video + Cover Image
1 (one) TikTok Story Set (3 frames)

Timing: Content will be created the Week of March 17. Content will go live on or about March 31.

Exclusivity: Agree to not post any sponsored social content in the building blocks category for 30 days (2 weeks before and after posting).

Usage: Allow SheSpeaks, Melissa & Doug and Walmart the rights to use your content on brand website, social channels and media usage for 2 years after publishing your content (dates to be confirmed during enrollment).

Compensation: Please note this campaign has a fixed rate of $2,200. If you are interested, you must fill out this form to be considered.

If you have questions, please email rebecca.fox@shespeaks.com
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What is your name? *
What is your age?  *
What is your email address? *
Please indicate which of these gender identities best describes you. *
Required
What do you consider yourself?  *
Required
Please confirm you are a U.S. resident.  *
Required
Where are you located? (City, State) *
Are you a SheSpeaks member? If so, what is your username or email address you use to sign into your SheSpeaks account?
 *
Please confirm that you are available to receive/shop for the products Week of March 17, share draft photos/videos & captions by March 26 and publish content on or about March 31. *
Required
How often do you shop at Walmart or Walmart.com? *
Do you frequently post about shopping at Walmart or have created sponsored content for the retailer in the past? Please provide past content examples if so.  *
How old are your children? We are looking for parents with kids ages 2-7 years old.  *
Instagram Link (ex: https://www.instagram.com/shespeaksup) or put N/A  *
How many followers do you have on Instagram? (or put N/A). *
Instagram: Please confirm you agree to the rate of $2,200 for the following deliverables:

1 (one) Instagram In-Feed Reel & Cover Image
1 (one) Instagram Story Set (3 frames)

- Agree to exclusivity in the building blocks category for 30 days 
- Allow SheSpeaks, Melissa & Doug and Walmart the usage rights to repost any content within their social channels, website and for media for 2 years after content goes live. 
TikTok URL (ex: https://www.tiktok.com/@shespeaksup). If not applicable, please put N/A.  *
How many followers do you have on TikTok? If not applicable, please put N/A.  *
TikTok: Please confirm you agree to the rate of $2,200 for the following deliverables:

1 (one) TikTok Video + Cover Image
1 (one) TikTok Story Set (3 frames)

- Agree to exclusivity in the building blocks category for 30 days 
- Allow SheSpeaks, Melissa & Doug and Walmart the usage rights to repost any content within their social channels, website and for media for 2 years after content goes live. 
 *
Required
Have you done sponsored or organic content in the last 3 months for competitive brands other than Melissa & Doug toys? Let us know below or write N/A. *
Please share a link to a post that highlights your parenting content or playtime moments with your child(ren)! We’re looking for high-quality photos or videos that showcase creativity, hands-on learning, and engaging play— fun, educational content. 
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Please share with us how you would you showcase the NEW Melissa & Doug Blockables toy line at Walmart in a fun, educational, and engaging way with your child(ren). Share specific content ideas—whether it’s hands-on or imaginative play, interactive learning, or creative play. How will you demonstrate the features of Blockables while inspiring parents to incorporate them into playtime?

Please be as detailed as possible, as we’ll be sharing your ideas with the brand.
 *
Please let us know why you think you'd be a good fit to create content for the Melissa & Doug Blockables at Walmart campaign. We share this information with the client so this is your chance to sell yourself and tell us what sets you apart!
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