STEWARDING COMPANIES THAT CARE WHAT HAPPENS NEXT
Permanent Equity invests in private companies deliberately built for long-term success. We commit for the long-haul with 30-year funds, no intention of selling, and rarely use debt.
With Permanent Equity, what happens next doesn’t have to be concerning or complicated. When we invest, “next” means that we serve and support, build meaningful relationships, and roll up our sleeves to preserve legacy and grow without goals. There’s no 90-day plan, no harm, and no assholes.
If you care what happens next for your company, your employees, your customers, and your family, we invite you to read and listen, and, when you’re ready, reach out.
We’d love to talk with you about what’s next.
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We invest with no intention of selling in:
Growing businesses with $1-15 million in net profits and 15%+ annual growth rate
Mature businesses with $3-25+ million in net profits
Read more about our criteria and connect with our investment team here.
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The firm publishes letters 1-3X per year.
And CIO Tim Hanson publishes a daily column.
Subscribe to one or more newsletters here.
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Read the 2023 Annual Letter.
Access all our annual letters here.
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Here are pages people most commonly search for:
FEATURED CONTENT
New Tool
For when you need a sounding board and someone cheering you on.
Enter Prep Talks – collections of bits of wisdom (on topics from moving into management to firing well to finding the right tech for your business) to help guide you through the tough calls and conversations leaders face.
New Toolkit
We’re sharing our diligence process. Access commentaries, checklists, sketches, and podcasts — including a breakdown of the questions we ask — and dive deep into the purpose, process, posture, and pain points behind diligence.
We invest for the long haul.
What do you want to do?
First Time Here?
We’d recommend starting with one of the following:
Review the firm’s past annual letters and foundations, which anchor how we partner with companies.
If you’re an owner, operator, or advisor, review our investment criteria, along with essays that explain the types of investments we make and how our funds work. Then use our open source Instant Appraisal tool to get valuation feedback.
If you’re an operator or specialist, register for our talent network and dive into essays and audio addressing the realities of day-to-day operations.
Subscribe to the Permanent Playbook newsletter to receive content on operating and investing in small businesses.
Reach out! We’re pretty responsive and happy to guide you to specific resources or answer any questions.