Visuals & Theme
Look:
π€ Video should feel sophisticated, flow smoothly and maintained aesthetically (i.e., video should not feel too cluttered, stressful or confusing to look at and should not contain too many colours at once).
π€ We prefer neutral-coloured clothing, natural-looking nails and minimal to no makeup.
Video:
π€ Product should be organically plugged and feel natural, subtle and authentic
π€ Quick and short clips to engage the audience, with a trending/light background music (if no voiceover) in the video for a compelling storytelling vibe.
Theme:
π€ We would like to see a "come with me to..." type of video where you take us with you on your painful/uncomfortable journey, featuring Zensa Numbing Cream being applied. Get as creative as possible, share the story behind why you're going through the experience and why numbing cream is needed.
Video Specifications:
π€β Dimensions: 9:16
π€β Length: 15-45 seconds
π€β Quality: preferably 4K (minimum 1080 X 1920)
π€β Audio: include voiceover if not speaking in the video
UGC Guidelines will be shared with the creator once opted in and selected.
Caption
Some examples of captions:
π€β "You can use numbing cream for WHAT?!?"
π€β "This is how you stay comfortable in high heels when you're going out for the night"
π€ "YOU NEED TO TRY THIS! Pro tip for the next time you're wearing heavy earrings..."
π€β "Thank you @zensaskin for numbing my mosquito bites....."
π€ "This is your sign to put numbing cream on your... before...."