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The Knowledge Project with Shane Parrish
The Knowledge Project with Shane Parrish
Farnam Street

Master the best of what other people have already figured out. Skip decades of trial and error. Each episode reveals proven insights... more

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Episodes

#218 Outliers: Estée Lauder — A Success Story

Most people hear "Estée Lauder" and think of cosmetics—lipstick, perfume, face cream. But the real story isn’t just about makeup—it’s... more

12 Mar 2025 · 1 hour, 21 minutes
#217 Josh Wolfe: Human Advantage in the World of AI

While Silicon Valley chases unicorns, Josh Wolfe hunts for something far more elusive: scientific breakthroughs that could change civilization. As... more

04 Mar 2025 · 2 hours,
#216 Outliers: Andrew Mellon – America’s Secret Banker

He was the strangest titan America ever produced: a whisper-quiet banker who turned systematic thinking into a superpower, building an... more

25 Feb 2025 · 1 hour, 18 minutes
#215 David Heacock: Managing and Marketing a $250M Business

Imagine leaving a six‐figure Wall Street salary behind to chase a single, daring idea. In this episode, David Heacock shows... more

18 Feb 2025 · 2 hours, 2 minutes
#214 Outliers: Timothy Eaton — The Original ‘Everything Store’

I’ve learned as much from reading biographies as from interviewing amazing people. That’s why we’re starting 'Lessons from Outliers.' Every... more

12 Feb 2025 · 42 minutes
#213 Mickey Drexler: The Art of Selling with Retail's Merchant Prince

This episode will transform how you think about style, aspiration, and the art of knowing what people want before they... more

04 Feb 2025 · 56 minutes
#212 Alfred Lin: How to Think (and Work) Like a World-Class Investor

Alfred Lin shares strategies for navigating startup challenges, building resilient teams, and creating long-lasting value. Lin explores lessons from companies... more

21 Jan 2025 · 2 hours, 17 minutes
#211 Codie Sanchez: Your Blueprint to Financial Freedom

Whether you’re looking to increase your income, start a side business, or completely transform your financial future, Codie Sanchez will... more

07 Jan 2025 · 2 hours, 11 minutes
#210 Best of 2024: The Blueprint for a Transformative New Year

The Knowledge Project closes 2024 with a look back at some of the best conversations of the year. Featuring interviews... more

24 Dec 2024 · 1 hour, 36 minutes
#209 Charlie Hoehn: Write Something People Want to Read

In this episode, Charlie Hoehn explains the secrets behind why some books are unforgettable, and others no one seems to... more

10 Dec 2024 · 1 hour, 46 minutes
#208 Ryan Holiday: How to Win the War with Yourself

Ryan Holiday unpacks the subtle and not-so-subtle messages life sends us—and what happens when we ignore them. From mismatched tattoos... more

26 Nov 2024 · 1 hour, 45 minutes
#207 Adam Karr: The Investing Blueprint

Investor Adam Karr reveals his hidden playbook for spotting exceptional CEOs and building extraordinary businesses. Learn his counterintuitive techniques—from the... more

12 Nov 2024 · 1 hour, 14 minutes
#206 John Mackey: Building Whole Foods

From near bankruptcy after a devastating flood to a $13.7 billion Amazon acquisition, Whole Foods founder John Mackey reveals how... more

29 Oct 2024 · 2 hours, 16 minutes
#205 Rob Fraser: The Power of Focus

Rob Fraser unveils the untold story of OUTWAY—from hawking socks on street corners to building an eight-figure empire. Surviving near-catastrophic... more

15 Oct 2024 · 1 hour, 42 minutes
#204 John Bragg: The Blueberry Billionaire

From a tiny village, John Bragg quietly built an empire that controls half the world's wild blueberries and North America's... more

01 Oct 2024 · 1 hour, 32 minutes
#203 Erin Wade: The Mac and Cheese Empire

When Princeton-educated attorney Erin Wade left law to open a restaurant, she didn't just create award-winning comfort food—she engineered a... more

17 Sep 2024 · 1 hour, 9 minutes
#202 Matthew Dicks: The Storytelling Expert

Master storyteller Matthew Dicks unveils the hidden blueprint behind stories that win million-dollar deals, transform resistant teams, and turn skeptical... more

03 Sep 2024 · 2 hours, 2 minutes
#201 April Dunford: The Marketing Expert

Former IBM executive April Dunford reveals the sophisticated frameworks behind market leadership. This isn't about marketing tactics but how category... more

20 Aug 2024 · 1 hour, 19 minutes
#200 Brian Halligan: Building HubSpot into a Multi-Billion Dollar Company

From Cambridge startup to NYSE heavyweight, HubSpot co-founder Brian Halligan reveals the sophisticated frameworks behind scaling a $30B enterprise. Now... more

06 Aug 2024 · 1 hour, 4 minutes
#199 Esther Perel: Cultivating Desire

Few episodes in The Knowledge Project’s nine-year history have impacted people’s relationships and lives more than when Esther Perel shared... more

23 Jul 2024 · 1 hour, 21 minutes
(#198) #1 Psychologist: Toolkit to Accomplish Your Hardest Goals

Shane Parrish and Maya Shankar dive into the complexities of identity and personal transformation. They explore how significant life changes... more

09 Jul 2024 · 52 minutes
#197 Michaeleen Doucleff: The 4 Biggest Mistakes Parents Make

What ancient wisdom and modern science reveal about raising exceptional children. Through years of anthropological research and scientific inquiry, NPR... more

25 Jun 2024 · 1 hour, 16 minutes
#196 Brent Beshore: Business Brilliance and Happiness at Home

Succeeding in both life and business is very difficult. The skills needed to scale a company often clash with those... more

11 Jun 2024 · 2 hours, 19 minutes
#195 Morgan Housel: Get Rich, Stay Rich

The skills it takes to get rich are drastically different from the skills it takes to stay rich. Few understand this phenomenon more than... more

28 May 2024 · 1 hour, 42 minutes
#194 Why the Kids Aren’t Alright with Abigail Shrier

Investigative journalist Abigail Shrier reveals an uncomfortable truth: our culture's overwhelming embrace of therapy might be harming the next generation.... more

21 May 2024 · 1 hour, 24 minutes
Top Performance Psychologist: What it Takes to Win | Dr. Jim Loehr

What if reaching the next level of success wasn't determined by another skill, degree, or course but by something that... more

30 Apr 2024 · 1 hour, 26 minutes
The Architecture of Scale: Building a $200m Business | David Segal

From a single storefront to a $200M enterprise, David Segal reveals the sophisticated frameworks behind building a category-defining business. Learn... more

16 Apr 2024 · 1 hour, 15 minutes
Dr. Rhonda Patrick: Diet Essentials For Healthy Living

Dr. Rhonda Patrick explores the intricate world of nutrition and health. Dr. Patrick provides a deep dive into the role... more

02 Apr 2024 · 1 hour, 35 minutes
#190 Brad Jacobs: How To Build a Billion Dollar Company

Brad Jacobs doesn't just build big companies – he builds industry giants. As the founder of eight multibillion-dollar companies, he's... more

19 Mar 2024 · 1 hour, 43 minutes
#189 Chris Davis: Three Generations of Wealth

Most families who obtain immense wealth squander it by the third generation. But Chris Davis comes from a family whose... more

05 Mar 2024 · 2 hours, 45 minutes
#188 Bryan Johnson: Five Habits for Longer Living

What can you do (or avoid) tomorrow to guarantee you can live longer? In this episode, Bryan Johnson reveals... more

20 Feb 2024 · 1 hour, 28 minutes
#187 Dr. Becky Kennedy: The One Thing You Can Say That Changes Everything

Dr. Becky Kennedy shares the crucial life and parenting skills you need but didn't get taught on regulating emotions, setting... more

06 Feb 2024 · 1 hour, 57 minutes
#186 Tom Gayner: Invest Like The Best

Tom Gayner, CEO of Markel Group, reveals the lessons he’s learned from Charlie Munger and Berkshire Hathaway, how he invests,... more

23 Jan 2024 · 2 hours, 10 minutes
#185 Blake Eastman: Learn to Read Anyone

Blake Eastman has dedicated his entire life to psychology and nonverbal behavior.   In 2009 he founded The Nonverbal Group,... more

09 Jan 2024 · 1 hour, 44 minutes
#184 Best of 2023: Conversations of the Year

The Knowledge Project closes 2023 with a look back at some of the best conversations of the year. Featuring interviews... more

26 Dec 2023 · 1 hour, 36 minutes
#183 Paul Assaiante: Learning to Face Your Fears

When Paul Assaiante announced his retirement from coaching the men's squash team at Trinity College in Connecticut earlier this year,... more

12 Dec 2023 · 1 hour, 15 minutes
#182 Todd Herman: Unleashing Your Secret Identity

We all inhabit different identities throughout our day. Perhaps we’re entrepreneurs or employees, mothers or fathers, athletes or CEOs. But... more

28 Nov 2023 · 1 hour, 44 minutes
#181 Dr. Gio Valiante (Part 2): Failure and Success

In the second of a special two-part episode, performance psychologist Dr. Gio Valiante calls on his vast experience working with... more

14 Nov 2023 · 56 minutes
#180 TKP Insights: Learning and Thinking

In the fifth installment in a series of episodes, The Knowledge Project curates essential segments from five guests revolving around... more

07 Nov 2023 · 1 hour, 15 minutes
#179 Dr. Gio Valiante (Part 1): Discipline and Resilience

In the first of a special two-part episode, celebrated performance psychologist Gio Valiante calls on his vast experience working with... more

31 Oct 2023 · 55 minutes
#178 Jerry Colonna: The CEO Whisperer

Jerry Colonna was a high-flying New York venture capitalist in the early 1990s, but his life wasn’t as glamorous as... more

17 Oct 2023 · 1 hour, 33 minutes
#177 Shane Parrish: A Glimpse Into Clear Thinking

Ever wondered why the world’s most successful individuals seem to have an uncanny ability to be in the right place... more

03 Oct 2023 · 15 minutes
#176: Dr. Leah Lagos and Joe Mazzulla: Control Your Heart, Conquer Your Stress

Internationally renowned health and performance psychologist Dr. Leah Lagos discusses the concept of Heart Rate Variability (HRV) and how you... more

19 Sep 2023 · 1 hour, 12 minutes
#175: Shreyas Doshi: Better Teams, Better Products

Calling on more than two decades of experience working with some of the biggest companies in tech, Shreyas Doshi joins... more

05 Sep 2023 · 1 hour, 22 minutes
#174 Rey Flemings: A Different Definition of Success

Dubbed during his career as “The Man Who Knows What the World’s Richest People Want (and How To Get It),”... more

22 Aug 2023 · 1 hour, 8 minutes
#173 Frank Slootman: Doing Less, Doing Better

Frank Slootman doesn’t start companies. But no CEO has a better track record for turning the ideas of others into... more

08 Aug 2023 · 1 hour,
#172 Dr. Julie Gurner (Part 2): Caring Deeply, Challenging Directly

On the second of two special episodes, acclaimed executive performance coach and doctor of psychology Dr. Julie Gurner goes in-depth... more

25 Jul 2023 · 49 minutes
#171 Naval Ravikant: The Angel Philosopher (2017)

No episode in the eight-year history of The Knowledge Project has made a bigger impact than when Naval Ravikant appeared... more

11 Jul 2023 · 2 hours, 4 minutes
#170: TKP Insights: Philosophy

In the fourth installment in a series of episodes, The Knowledge Project curates essential segments from six guests revolving around... more

04 Jul 2023 · 1 hour, 9 minutes
#169 Dr. Julie Gurner (Part 1): Caring Deeply, Challenging Directly

On the first of two special episodes, acclaimed executive performance coach and doctor of psychology Dr. Julie Gurner goes in-depth... more

27 Jun 2023 · 59 minutes
The Knowledge Project with Shane Parrish
#172 Dr. Julie Gurner (Part 2): Caring Deeply, Challenging Directly#172 Dr. Julie Gurner (Part 2): Caring Deeply, Challenging Directly#172 Dr. Julie Gurner (Part 2): Caring Deeply, Challenging Directly#172 Dr. Julie Gurner (Part 2): Caring Deeply, Challenging Directly
The Knowledge Project with Shane Parrish
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Description

On the second of two special episodes, acclaimed executive performance coach and doctor of psychology Dr. Julie Gurner goes in-depth on a... more